fbpx
Select Page
Avatar Analysis

Avatar Analysis

How do you get to really understand your customer? There are two benefits in better understanding your customer or prospect: 1. Should they be your customer? In direct “language” you should ask yourself the following: “will this customer add to my...
The Business Owner Is The Head SalesPerson

The Business Owner Is The Head SalesPerson

The Sin I committed when I started my first business in 2004 was that I wore every hat in the business. There was no alternative option back then. After some time the business grew and each hat became heavier. How was I to excel at managing suppliers, staff training...
Sales: Are we Driving the Wrong End of the Equation?

Sales: Are we Driving the Wrong End of the Equation?

Who is this article for? Sales managers & business owner first of all, thereafter others involved in sales. Background As a business coach, advisor and business owner I am fortunate to have experienced first-hand the interactions with prospects, sales people and...
Sales: Building trust through Tension

Sales: Building trust through Tension

Did you know that 75% of any sales outcome is directly related to the manner in which trust and rapport is established between the seller and the buyer, and this is done in the initial stages of the relationship? You are probably agreeing at this point. What is your...
Sales: Focus Your Dialogue To Your Niche

Sales: Focus Your Dialogue To Your Niche

The riches are in the niches! Have you heard that phrase before? I have heard this countless times and a quick Google search on that phrase reveals over half a million results. But with this, comes some danger. That is, as soon as something becomes a little more...