Do you know what 360 surveys are? If not, you're missing out on a powerful tool that can help improve your business. 360 surveys are questionnaires that allow employees to provide feedback on the company culture, management, and more. They can be used to identify areas where your business needs improvement, and they can also help promote transparency and trust within the organisation. In this blog post, we will discuss the benefits of 360 surveys and explain why every business should start using them!


Benefits of 360 Surveys in Your Business That will Translate to your Bottom-Line Results

1. Helps to identify areas of improvement

One of the main benefits of 360 surveys is that they can help you identify areas where your business needs improvement. This feedback can be used to make changes that will improve the overall culture and climate of your organisation.

2. Can be used to promote transparency and trust

360 surveys can also be used to promote transparency and trust within your organisation. When employees feel like they can openly provide feedback, it creates a more positive work environment.

3. Helps improve communication within the organisation

Another benefit of 360 surveys is that they can help improve communication within the organisation. This feedback can be used to identify areas where employees feel like they are not being heard or valued.

4. Allows businesses to measure employee satisfaction

360 surveys also allow businesses to measure employee satisfaction. This information can be used to make changes that will improve morale and retention rates.

How to Introduce 360 Surveys into Your Business

Creating a culture of trust and comfort with vulnerability is critical for effective 360 surveys. If employees don't feel comfortable being open and honest, then the survey will not be effective in creating great change within your business or company's culture. Maintaining good relationships between coworkers can oftentimes come down to how you communicate on an everyday basis - so make sure that any talk involves honesty as well.

You should also take care to make sure that your survey is structured correctly. Samples are the key to getting a good response. The questions you ask should be tailored for what type of information you are looking at gathering, so they can really help individuals and businesses improve themselves.

The key to unlocking the true value of 360 reviews lies not only in how you interpret them but also by providing employees with coaching after they complete their survey. Helping individuals identify strengths and areas that could use improvement will allow for real strides towards company success!

Building Trust in Your Business

Trust is an important ingredient when it comes to running a successful business. Without the right level of trust, your 360 will not provide any benefits for you and instead may actually create more problems than solutions in some cases.

This message isn't just about why businesses need high-trust relationships with their customers; this also includes employees who are trying new ideas on how they can improve performance or productivity within departments without fear that someone else's idea could replace theirs if implemented too quickly (which would lead them away from making the necessary changes in the first place).

If you want your business to improve, then it's important to start by building trust within the organisation. This can be done by creating a safe environment where employees feel comfortable sharing their ideas and suggestions.

Last month, our BIG members had a blast playing the Emotions & Values game. In the next issue, I'll be talking about how you can build trust with your members by playing this game. It's fun and will help them feel like they are part of something bigger than themselves-I know that sounds pretty amazing if we're being honest here...


360 surveys are an essential tool for any business. They can help you identify areas of improvement, promote transparency and trust, and improve communication within the organisation. If you're not already using 360 surveys in your business, now is the time to start! I created a quick 360 demo that you can see here.

Do you use 360 surveys in your business? Share your thoughts in the comments below!

Sean Foster

Sean Foster

Business Advisor - Coach

PS: Interested in working with me? I help in 3 ways:
[1] Work with me privately to improve your business profitability, scale your business & improve  your personal and business productivity
[2] Join BIG – in-person, group based coaching program. Operating from Silverdale, Auckland
[3] Understand & develop your behavioural habits through psychometric behavioural assessments & coaching

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