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90-day Theme

90-day Theme

Life is made up of a series of ones. Like the old cliché saying: “one step at a time”, invariably this is correct. This message is so simple, yet especially when we are striving for faster improvement, it is difficult to remain disciplined about. It has now been...
Understand your Customer using Avatar Analysis

Understand your Customer using Avatar Analysis

How do you get to really understand your customer? There are two benefits in better understanding your customer or prospect: 1. Should they be your customer? In direct “language” you should ask yourself the following: “will this customer add to my...
The Business Owner Is The Head SalesPerson

The Business Owner Is The Head SalesPerson

The Sin I committed when I started my first business in 2004 was that I wore every hat in the business. There was no alternative option back then. After some time the business grew and each hat became heavier. How was I to excel at managing suppliers, staff training...
Culture and Scaling Your Business

Culture and Scaling Your Business

When creating a Business Strategy and a Business Plan you have to also do that “fluffy” stuff which includes our Purpose, Vision, Values and Convictions, as well as to identify our core niches (“Where We Play”) and our differentiating strategies (“We Will Win By”)....